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| How To Best Digital Marketing | What is digital marketing and how to do it, what are its benefits? |
Table of Contents
What is Digital Marketing? What is Digital Marketing in Hindi
Why is digital marketing important?
Benefits of Digital Marketing in Hindi
1. Increase customer count and loyalty
2. Giving the customer information about your product at all times
3. Reaching the Target Audience
4. Showcase your product in any part of the world
What are the types of digital marketing? Types of Digital Marketing in Hindi
1. Content Marketing
2. Search Engine Optimization (SEO)
Keyword Targeting
Link Structure
3. Pay-Per-Click (PPC)
4. Mobile Marketing
5. Marketing Analytics
6. Email Marketing
7. Affiliate Marketing
What Is Content Marketing in Digital Marketing in Hindi
How to do Digital Marketing Course
What is the qualifications required to do Digital Marketing course?
How long is the Digital Marketing Course?
How many positions are there in a digital marketing job?
Digital Marketing Video in Hindi
How to earn money from digital marketing?
1. Earn Money From Content Writing
2. Make Money With Affiliate Marketing
3. Earn Money From Social Media Marketing
4. Make Money With SEO
5. Earn Money From Email Marketing
6. Earn Money By Selling Ebook
7. Earn Money By Selling Photos Online
8. Earn Money From YouTube
Digital Marketing FAQ
Is digital marketing a good career?
Is digital marketing difficult?
Can I earn money without a job after learning digital marketing?
Is digital marketing a fun job?
Is English Required for Digital Marketing?
Conclusion
What is digital, what is digital marketing strategist ? What is Digital Marketing?
What is Digital Marketing? What is Digital Marketing in Hindi
The process of reaching customers through the digital medium of your product is called digital marketing. This is a type of digital strategy, which is done through the Internet. Which is also called internet marketing. Through digital marketing, all such customers can be shown their services or products, who use the Internet on their mobile, computer, laptop, etc.
Digital marketing was first started in 1971. The first email was sent by Ray Tomlinson for Internet marketing. Although no one in India knew this technology at that time. But in the 1990s, digital marketing failed like a revolution in the whole world. It was combined with new technologies.
Many search engines were created. Apart from this, the storage of many online disks has also increased, with the help of which today we can save a lot of our data online. Digital marketing is related to the internet; hence it is also called internet marketing. Through this, the company reaches the information about its product to new customers in less time.
The biggest importance of digital marketing is that through this we can keep an eye on all the activities of the customers. If a customer likes your goods, but he is not able to buy, then it is helpful, ads can be shown for many days with the same customer; this is a part of digital marketing, which is called Remarketing? Apart from this, the customer can also be informed about his products through several notifications, including the best price or any special discount etc.
Why is digital marketing important?
Digital marketing is more successful than offline marketing. As big as companies are, they have to use a special strategy to do marketing. If this marketing is done offline, then it takes more time, and not so much success is achieved. But if we talk about online marketing, then it makes good profit at low cost. So let's know why digital marketing is important.
- Through digital marketing, information about your product can reach the customer very easily and in a short time.
- It gives good profit at less cost than traditional marketing.
- Through digital marketing, the product can be sold by showing it to your target audience.
- Digital marketing sells its product in many ways, including video promotion, search engines, etc.
- The brand value of the company increases through digital marketing, due to which people remember the name of the company.
- Through digital marketing, all services can be given directly to the customer. Including online classes, and some software etc.
- Digital marketing can promote your product in any country.
- If you want to take a digital marketing course, or want to bring your business online, then you can contact them by visiting the website of www.oflox.com. This is the best company in Dehradun, Best Digital Marketing Company in Dehradun
Benefits of Digital Marketing
So far we have learned the basic information about digital marketing; now we know, what are the benefits of digital marketing? for business.
1. Increase customer count and loyalty
Whenever we open a new shop or a new company, it is a bit difficult to bring in the customer in the initial days. Even if the customer does come, he does not want to come again with the goods once. If you want to keep your customers loyal to you, then you cannot get a better option than digital marketing.
Through this, your first customer who comes to you, can send information about the discount or affordable prices of the product through social media or Gmail at his home. So that he remains loyal to you. Apart from this, you can also show your ads to other people through social media.
2. Giving the customer information about your product at all times
Before digital marketing, people were not able to give information related to their product to their customers. Because of that, they had to lose a lot of customers. But currently, information related to your product can be reached to customers through digital or internet marketing.
Earlier people used to buy Vastu by going to the store after seeing the advertisement of any one product on TV. But in the present many companies track the customers, and provide them good products at cheap prices. If you have a store, then you should keep running ads on all social media platforms from time to time. So that people stay connected with your product.
3. Reaching the Target Audience
Through digital marketing, you can reach information to the target audience. Suppose your product is for people who are more than 40 years ahead, then you can show your product only to those people. whose age is 40 years or more. This also saves you money on advertising.
4. Showcase your product in any part of the world
With the help of digital marketing, you can show your product in any part of the world. If you have a local business, then you can show ads of your business only in your area. Apart from this, digital marketing has many benefits.
What are the types of digital marketing? Types of Digital Marketing
There are generally seven types of digital marketing, which include content marketing, search engine optimization, pay-per-click (PPC), mobile marketing, marketing analytics, social media marketing, and email marketing. Let us know the detailed information about all.
1. Content Marketing
Content marketing is done to increase brand value. So that the customer can understand all the information about the product well. If your content gives value to the customer, there are more chances that they will buy your product.
Whenever you write content for any of your products, always provide the truth of the product and all the details about it; this increases the confidence of your customer.
Content marketing includes three types of content, writing, audio, and video. YouTube is the best platform to promote video content; some people also call such content YouTube Marketing.
2. Search Engine Optimization (SEO)
Search Engine Optimization (SEO) has to rank your product inside Google. If the SEO of your website is perfect, then the traffic of your website will increase. So that your business grows. How Search Engine Optimization works for our business. What should we keep in mind to do a good SEO?
Keyword Targeting
For search engine optimization, you have to first find the keywords related to your product; after that all these keywords have to be inserted in the content so that there is not much stuffing. A great high-quality content is one that is fully optimized. To rank a web page in Google's search engine, it is very important to put the keyword in the first paragraph of the header. This makes your page better for ranking.
Link Structure
Link Structure means to create the link or URL of your website so that it is easy for Google's search engine to “crawl”. While creating the URL of the website, you should take special care of some things, that special characters should not be put inside the URL.
You should build the URL according to your keywords, so that the site crawler can easily understand. The best way to crawl URLs is to use a Sitemap inside your website or blog. Do not forget to do respectful internal linking of your web page.
3. Pay-Per-Click (PPC)
Through Pay-Per-Click (PPC), you can promote your web page or business by paying; it is a paid method of digital marketing. Through this, whenever you pay, it will promote your business. Pay-Per-Click (PPC) also works on Google or other search engines like Seo. Which is very helpful in increasing the online business.
When we see ads in the middle while watching videos on YouTube, these ads are run by Pay-Per-Click (PPC). Apart from this, it is also run in search engines and mobile applications. The Pay-Per-Click (PPC) model depends on your business, how it is. Some companies achieve good results by (PPC) even for about $100, but some big companies which have more competition, they This budget has to be increased. It has many different models.
4. Mobile Marketing
Mobile marketing is a big part of digital marketing. By which the information of the product is delivered to the users using smartphones and tablets. Advertising is run by mobile marketing in many ways, in which information is given to people through social media, mobile applications, websites or text messages. The biggest advantage of mobile marketing is that it can also target those people who live away from Android phones, and give product information through text messages to people who do not have smartphones. can. Most of the big companies use text messages only.
- Marketing Analytics
Marketing Analytics is an important part of digital marketing, which consists of tracking customer activities and identifying customer needs. Through Marketing Analytics, you can continuously increase your business. If we are, the salary of a Marketing Analytics Executive is more than many other Executives.
Through this, you can also find out how much activity is being done on which web page on your business website, although Analytics is only a point of Seo. But the data from Google Analytics is most important for us, because through this the user can find out which product he is interested in. And in this way we can give product-related discounts or coupons on that page, which increases the sale of our product.
- Email Marketing
Just like social media, content marketing, and other internet marketing, there is email marketing. Which is the most useful and effective way to grow your business. To do email marketing, the most important thing is to have accurate data.
To run an email marketing campaign, it is also very important to have an attractive email campaign, which should contain all the information related to the product. So that the customer gets interested in buying the product. Email marketing is mostly used for affiliate marketing.
- Affiliate Marketing
Affiliate Marketing is a part of Digital Marketing, or we can also call it Internet Marketing. It is a strategy to sell a product. In which some products are provided by the owner of the company to other people, which they sell and take their commission.
If we talk directly, Affiliate Marketing means selling any product by sharing it on social media, website or any blog. Affiliate marketing is a good source of income, the company keeps on changing the commission from time to time. There are also some products on which 5% to 50% of the price of the product is also available. This marketing strategy can give you a good income. You should definitely read about Affiliate Marketing once.
What Is Content Marketing in Digital Marketing
If you're a beginner digital marketer, you probably still need to learn a lot. A question also comes up here, what is content marketing in digital marketing? So let us tell you that after learning digital marketing, it is also very important for you to learn content marketing. However, content marketing is also a part of digital marketing. But to learn it you need new thought. With Content Marketing and Digital Marketing, if you create good content about Creative Ideas, then your business gets Reach, apart from this, both the Sales and Branding of your business increase.
How to do Digital Marketing Course
What is Digital Marketing? We have known about this. But now let's also know about how to do a little digital marketing course. Although this is a big topic, which is difficult to cover in this post. For more information you can read this post: What is a Digital Marketing Course?
Which digital marketing is both free and paid. It depends on you, which course you want to do. If you already have experience in digital marketing, and you just want to take a certificate. So in such a situation, it would be right for you to do a free digital marketing course.
But if you are a Beginners Digital Marketer who wants to make a career in this field, then which good institute you have to choose. So that you can also get a job from the institute itself. There are many such institutes, which provide placements after the completion of the course.
What is the qualification required to do a Digital Marketing course?
To do a digital marketing course, you must have at least 12th standard. However, if you go for a job in a multinational company, then it is mandatory for you to have a certificate in digital marketing and graduation or post-graduation.
How long is the Digital Marketing Course?
The duration of a DMC “Detailed Marks Certificate” certified course is three months. Apart from this, digital marketing courses are of 3 months 6 months and different duration. It depends on your institute, how many days of courses they offer you.
How many positions are there in a digital marketing job?
- Digital Marketing Specialist
- SEO Specialist
- SEO Manager
- Front End Web Developer
- Back End Web Developer
- Marketing Analyst
- Social Media Specialist
- Social Media Manager
- Social Media Influencer
- Creative Director
- Graphic Designer
- Ecommerce Director
- Product Marketing Specialist
- Product Marketing Manager
- Content Marketing Specialist
- Content Marketing Manager
- Digital Marketing Video in Hindi
How to earn money from digital marketing?
So far you have learned about all the important information related to digital marketing in the above article. After going about digital marketing, one more question must be coming in your mind. Digital Marketing So Raise Kaise Kamaye? Now we will know about this, how can you earn money sitting at home after learning or doing a Digital Marketing Course? When you know about all the things related to digital marketing, then you have many options of how to earn money online, with the help of which you can easily earn money. So let's know, Digital Marketing Se
1. Earn Money From Content Writing
Content writing is a very good way of digital marketing. Under which you have to write news websites, blogs, and many other types of content. Through which you can earn good money. This method is called Content Marketing. To become a good content writer, it is very important for you to come to Keyword Research. When you learn to add keywords well to the content, then you can become a good content writer. To find content writing jobs, you can join the group of Content Writers on Facebook.
2. Make Money With Affiliate Marketing
Affiliate marketing also comes under digital marketing. This money online is a very good way to earn money sitting at home. However, you should know about it before earning money from Affiliate Marketing. For this, what is Affiliate Marketing, read this article completely. In which you will get all the important information about how to earn money from affiliate marketing and how it works. To earn money from Affiliate Marketing, you have to choose a product for which you get a good commission. Whenever someone buys that product of yours, you get your commission from it.
3. Earn Money From Social Media Marketing
Social media marketing is the most used marketing strategy today. In such a situation, if you learn social media marketing, then you can earn good money from here too. Under this, many such companies come, which always keep their social media accounts active, for this they need such people, who can post on social media every day. If you know how to handle social media platforms, then you can earn money sitting at home by visiting Indeed website and finding social media jobs. For how to do social media marketing, you read this article completely: What is Social Media Marketing?
4. Make Money With SEO
Search Engine Optimization (SEO) is the main method of digital marketing, because it is a way through which you can earn money from your website without investing any money. For this you have to first learn about SEO. After this, you can create your own blog and monetize it with Google adsense and earn money from it. For all the important information related to what and how SEO works, read this article completely: What is SEO
5. Earn Money From Email Marketing
Email marketing is used a lot. However, the conversion rate of email marketing is not high. But still most of the businesses are using it. In this way, you can earn money by learning email marketing. Or if you have a product of your own, then you can also promote it through email marketing. Also, some people are earning good money by promoting their affiliate product through email marketing.
6. Earn Money By Selling Ebook
If you are very expert in any field, then you can earn money by putting a complete course related to it in an EBook. Also, you can sell your Ebook by putting it on many websites like Amazon and Flipkart, and earn good money. However, in today's time people are earning money by promoting their Ebook with the help of Google Ads also. You should do this work after taking complete information about it.
7. Earn Money By Selling Photos Online
You can also earn a lot of money by selling photos. Regarding blogging under digital marketing, bloggers put photos on their blog, which they buy from many online stock websites. In which the most popular website is Shutterstock. You can click a photo from a good phone and sell it on Shutterstock. For complete information about how to earn money by selling photos on Shutterstock, you can read this article completely: How to earn money by selling photos on Shutterstock.
8. Earn Money From YouTube
YouTube is also a part of digital marketing. Today many people are earning millions of rupees a month with the help of YouTube. If you too have earned money from YouTube, then you must first create a YouTube channel. After this, you can monetize it with Google adsense by uploading your own made video in it, after that money starts coming from your YouTube channel. However, to monetize a YouTube channel with Google adsense, it is necessary to have 4 thousand hours of watch time and 1 thousand subscribers on your YouTube channel, only then you will be able to earn money from your own YouTube channel. To know step by step about how to earn money from YouTube, you should read this article completely: How to earn money from YouTube.
Digital Marketing FAQ
Q1: Is digital marketing a good career?
There is no doubt about a good career in digital marketing. Because things are constantly changing. Everyone is making their business digital. In such a situation, if you have a good experience in digital marketing, then you can earn a lot of money. Currently, there are a lot of jobs in the digital marketing field.
Q2: Is digital marketing difficult?
Digital marketing is not difficult to do, but in the beginning, a little trouble comes in all jobs. When you learn slowly, you can become a good digital marketer. You just need to be always updated.
Q3: Can I earn money without a job after learning digital marketing?
Yes, if you have acquired complete knowledge about digital marketing, then you can earn money online even without a job. You have many opportunities for this. After digital marketing, you can earn money by creating your own website or by freelancing.
Q4: Is digital marketing a fun job?
There is no doubt that digital marketing is a fun job. For those who like to take on challenges, this is a fun job. When you do your work, there are bound to be some problems with it. If you solve all those problems, then you are very good.
Q5: How to Apply Digital Marketing Course ?
10 Steps to Become a Digital Marketing Specialist
- Learn Digital Marketing Essentials.
- Work as an SEO Expert.
- Master PPC Advertising.
- Build Social Media Marketing Skills.
- Implement Content Marketing Campaigns.
- Learn How Email Marketing works.
- Build Team Management Skills.
- Learn How to Use Data Analysis / Reporting tools.
Q6 Which part of Digital Marketing ?
Digital marketing can be broadly broken into 8 main categories including: Search Engine Optimization, Pay-per-Click, Social Media Marketing, Content Marketing, Email Marketing, Mobile Marketing, Marketing Analytics and Affiliate Marketing
